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  • Benefit Cosmetics Westgate Mall

    A while ago, I was invited to the launch of Benefit’s very first flagship store in Singapore at Westgate Mall! I was really excited like a small fangirl because I really am a fangirl (not young though) of Benefit cosmetics. Hehe, so it was an honour to be invited to their launch. Thank you for having me, Benefit Singapore!

    I arrived at Westgate pretty early quite surprisingly because I didn’t want to be late for the event haha trying to kick my bad time management habit away. My plus one for the event was Hui Yan, also known as Celine (read her blog here). It was our first time hanging out together officially as we’ve been chatting on whatsapp and social media but didn’t get the chance to attend the same events together. So yay, finally!


    The ribbon cutting ceremony! Oh yes, all the entire Benefit Singapore team was dressed in their signature mascot costumes. In case you didn’t know, for every of their products, they will have a signature mascot or icon for it. So here you see a group of Spy Gals from the Porefessional series and Simone. Benefitwestgate4 copy

    Swear I didn’t know about the Benefit lipstick collection until I stepped into the store. What kind of (fail) fangirl did I just proclaim myself to be? 🙁


    Brow Zings that they have so kindly gave me the other time at their Gimme Brow event! It’s a really handy eyebrow kit that comes with tinted wax and brow shadow for your brows. Also comes with tweezers for emergency use when you’re out and you see an ugly conspicuous strand of stray hair. Benefitwestgate6The next few Benefit products that I’m aiming to add to my Benefit stash is the Stay Don’t Stray Primer and That Gal!


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    For me, cakes are always nice to look at but awful to my taste buds.benefit cosmetics

    Grabbed one, took a photo and placed it back haha. benefit cosmetics

    One of their latest products the POREfessional (I love punny names!) PRO Balm that helps to minimise pores and smoothens the skin appearance. Haven’t got the chance to try this though. benefit cosmetics Benefitwestgate12Camwhore time!!


    How’s my new fringe? Hehe, if you missed my previous post about my hair, it’s just right below!

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    Hirzi from MunahHirzi was one of the emcees for the night. I swear they make the best emcee duos! Love love love their videos! They are as candid in real life as their videos. Benefitwestgate16

    Celine and I with Constance, whom we didn’t notice was preggers until she told us! p/s: she used the Cha Cha Tint for her birthday! (The coral version of Benetint)Benefitwestgate17

    With Ashley from Samanthashley! Nice meeting  you and see you around at events! 😉 Thank you for coming up to say hi!!


    And of course, thank you Mei Ting from Benefit Singapore for having me at Benefit events. I cannot be more happy for all the invites you extended to me. To more working opportunities with you! 😀

    p/s: I am heading down to the Benefit counter this afternoon!! Let you guys in more on that later!


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    1 Comment

  • Reply Samantha Ashley

    It was so nice getting to meet you too Keline! 🙂 See you around xx

    March 15, 2014 at 9:52 pm
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